Today I am making a recommendations on 2 books I am reading and have read. Yes I am reading them more than once, they are that good. First off I am not writing a review on these books, simply making a strong suggestion, that anyone that works with online business and wants to continue providing the very best solutions for their customers, that you go out and read these books.
The first is “Twitter Power” by Joel Comm. This is a great book for any marketing strategy you would like to implement using Twitter. This book goes beyond Twitter though, and has great strategies for any online Social Media & Marketing campaign you want to run. It is important to take away the marketing concepts in this book, even if you haven’t jumped onto the Twitter bandwagon yet.
The second book is “What Would Google Do?” by Jeff Jarvis. I’ll admit I haven’t fully read this book and have had it only for a few days but I was sucked in from the get go on this one. I great book that discusses the current trend towards what I believe will be the future business model and what businesses should be looking to do to be a part of their customers online social network. Its about engaging with the consumer and not trying to control them any longer. Its about trying to make partnerships rather than ownerships. This book will provide good insight as to how the internet today is changing business and marketing.
These are only the 2 most recent books I have read. As a long time internet junky providing web design, development, seo, pay per click marketing & social media rest assured my library has grown. I often think that experience & a good library can make anyone a professional at what they do. Fresh Input is happy to review any potential client’s website and discuss design and online marketing strategies for FREE. Contact us for your Web Design Solutions.